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The artist gives his £25k prize award winnings to grassroots live spaces

Sam Fender receiving Mercury Prize in Newcastle
Sam Fender won the prestigious award last month in Newcastle

The star has given the complete sum of his £25,000 Mercury Prize cash to the Music Venues Trust, which functions to preserve the United Kingdom's independent music venues.

He was awarded the prize on 16 October as his new release his work was chosen as the top album of the previous year.

He has chosen to hand the money over to the MVT, in acknowledgment of the vital role local spots had in his beginning days.

"I personally would not have achieved this success if it wasn't for all the performances I did around the North East, and elsewhere, when I was just getting going," said Fender. "These locations are legendary, but they are struggling."

Beginning in 2023, at least 150 of these locations have ceased operations – roughly one-sixth of the whole industry in the UK.

In the last year, top acts such as the band Pulp, Coldplay, Katy Perry and Sheeran have all backed the trust in its initiatives to support the industry, by adding a modest fee to their admission fees, which goes to help independent venues.

He also joined in, generating in excess of £100,000 on his live tour to support 38 grassroots venues across England, Scotland, and Wales.

The donation helped spaces that were confronting possible closure due to difficulties arising from flooding, fires and family tragedies, as well as permit problems, conflicts and sound issues.

Some locations received monetary aid in modernizing facilities and gear that directly benefitted artists and concertgoers.

"The idea that revenue from performances in major spaces supports the smaller venues, where it begins for performers like me, is just sensible," the star has stated.

Pulp members in concert
Pulp are one example who donated their Mercury Prize winnings to non-profits

The musician is far from the only musician to donate his honor prize money to charitable organizations.

In they won the trophy in 1996 for their release their work, lead singer the singer declared that the group would contribute their prize money to the organization War Child.

In 2002, musician the artist divided her award across multiple good causes, including the children's charity and a Sickle Cell charity.

"Additionally, I contributed a grand to the center, to their classes, because I did gymnastics when I was growing up and they needed better apparatus," she explained to outlets.

Previously, they contributed their winnings to the community center that supported their act, in addition to other grassroots music organisations.

Additionally 1994 winners the group contributed their winnings to a multiple sclerosis charity after a close contact was found to have the illness.

"Winning was sufficient," remarked vocalist Small. "The prize was the cherry on top but we didn't need the bonus, because we had the main prize. So our victory touched another person's life."

Last week, the MVT announced it had saved a couple of grassroots venues in south-east England, by placing them under community ownership.

One venue in the city and the other in that location were purchased under the Own Our Venues initiative, which is supported by Arts Council England and supporters who purchase "shares" in the properties.

Written by

Dana Rodriguez

Tech journalist and startup advisor with a focus on UK's digital economy and emerging technologies.

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